THE FLORAL SOCIETY

Thoughtfully designed tools, objects, and essentials for gardening, entertaining, and floral arranging.


brand story

Rooted in our love of flowers, we create intentional goods that guide you to cultivate beauty at home, host with ease, and access your inner creative, naturally.

journal

A lifestyle blog supporting The Floral Society’s core mission—to open up the world of floral design, gardening, and casual entertaining to all.

JAPANESE TOOLS

Our goal is to demystify floral arranging, to encourage people to dive in and experiment with flowers. Tools are key to this. As floral designers, we’ve tried every tool out there and seen firsthand how instrumental the right ones can be.

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DIY GARDEN BOUQUETS

Just-picked or garden-style bouquets have a looseness and spontaneity to them. We love to cluster like flowers to mimic how they would grow in nature – or in a garden. The overall silhouette is asymmetrical and a little wild. Informal, natural beauty.

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THE NATURAL, PEST FREE GARDEN

Tips from our team to your garden. Organic, effective pest repellents, fertilizers and more.

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campaigns & infographics

Prospecting campaigns highlighting praise from trusted publications.

Digestible infographics addressing common inquiries for a signature product.


scriptwriting & editing


product copy